The path to parenthood through surrogacy isn’t linear and for intended parents, it rarely feels simple. Between profile reviews, screening appointments, coordination of the transfer and delivery, and financial planning, it’s a lot to take in. When updates are scattered or slow to come, parents can end up feeling stuck on the sidelines.
Most intended parents aren’t asking for perfection. They just want to feel like they’re part of the process, not just a passive observer. Imagine being weeks into the journey, waiting to hear back about a surrogate profile or whether medical screening has been scheduled. You don’t want to be pushy, but you also don’t want to sit in silence, unsure if progress is being made.
This is a common pain point. The journey is full of moving parts, and without timely, proactive updates, it’s easy for intended parents to feel disconnected and anxious. When agencies use a well-designed client portal, they give parents a clearer view of what’s happening, turning uncertainty into confidence.
A modern client portal can help by giving them:
- Real-time updates on their journey stage
- A central place to message their agency team
- Easy access to documents and forms
- A visual timeline of completed and upcoming steps
That kind of visibility helps intended parents feel more grounded in the process and more connected to your team.
Why It’s Not Just About the Parents
Agency coordinators work hard and juggle multiple journeys at once. Without a central place to track updates, they spend a lot of time searching for details, repeating the same information over and over, and even missing the opportunity to connect with clients for crucial updates.
A client portal helps agencies communicate more clearly and efficiently, so everyone stays on the same page.
We built Orchid’s client portal as part of our Journey Management Software (JMS) to support exactly this kind of clarity. It’s not about adding more steps to your process. It’s about creating a smarter way to manage your caseload and create a better client experience.
Here’s what you gain:
- Fewer Repetitive Questions
The portal provides answers to common questions before they’re even asked. - Faster Onboarding
Parents can get familiar with the process at their own pace—saving your team time on walkthroughs. - Improved Satisfaction
When clients feel informed and supported, they’re more likely to recommend your agency to others. - Reduced Risk of Missteps
With centralized documents and communication, things are less likely to fall through the cracks. - More Time for Individualized Support
By streamlining routine updates, your team can focus more energy on the people and journeys that matter.
Empowered Clients Make for Smoother Journeys
Surrogacy will always come with emotional ups and downs, but with the right structure in place, the experience doesn’t have to feel chaotic. When intended parents know what’s going on, they worry less and engage more, making the entire process smoother for everyone involved.
Whether you use Orchid or another system, investing in your client experience pays off. A client portal isn’t just a tech feature, it’s a mindset! One that says, we’ve got you covered.
If you’re curious to see how our portal works, we’re happy to give you a walkthrough. But more than that, we’re here to help your agency, not just in numbers, but in the quality of care and communication offered to every family.